Wednesday, 26 January 2011

Final Idea

After looking at all our ideas me and my partner have decided that we are going for the basketball idea. We were tempted by the horror idea but after finding out that everyone in the class was doing a horror we wanted to do something different. we felt the basketball was the next best option because were are both keen basketball players and  felt that we had some good ideas. This type of film would come under the Sport/fantasy genre.

Characters 

Ash - Ashley is the popular kid in this film. He is the team captain that everyone on the team looks up to (except Sam). Being the best player on the team his very cocky and very sure of himself. He bullies Sam on the basketball court, in the changing rooms and at school. He gets annoyed when Sam's role in the team becomes bigger.

Sam - Sam is the unfortunate victim of Ashley and get constantly bullied by him. he never gets the play much and usually just sits on the bench. but slowly through the trailer other players on the team start to see some talent in him, in particular the coach. once is talent is recognised he plays more and more taking some of Ashley's spot light.

I will now break down our idea into quarters and explain what we have planed for each section:


First Quarter
The opening off our basketball trailer will start off with Ash playing a game and practising. Using a selection of different camera angles we will make it clear to the audience that he is the talented one. Meanwhile cut to some clips of  Sam's character not getting any recognition. Then have Ashes team mates and friends congratulating him on his performance.

Second Quarter
Once the 2 characters have been introduction and we have established who is who we will then show the abuse that Sam gets from his team mates in a variety of clips. At this point Sam's character is new to the team and hasn't really established himself as a basketballer, the team just see him as the coaches helper/assistant. The coach then tells the team to make him feel welcome and leaves them to it.

Third Quarter
In the next series of clips we will show the coach giving Sam and opportunity to play in practise. He impresses the coach after watching him practise on his own. The coach is shocked by his unknown talent, but Ash still insists on giving him a hard time as well as the rest of the team. At this point we will show the audience the revelry that starts to build between the 2 characters and the tension that is built. In practise Ash never passes to him and doing his best to make he gets the ball s little as possible. But Sam still manages to shine.

Fourth Quarter
For the ending  we decided to have it so that Ash challenges Sam to a one on one game to see who really is the better player. Crowds of people start to watch them play as the rivalry is at its peak at this point. Things start to get physical between them as the game starts to heat up. The game is tied and comes down to one last shot that Sam is about to take. The question is does he make it?

The End

Sunday, 23 January 2011

Audience Theories

The Hypodermic Syringe

  • Audiences are  passive recipients of messages which are simply injected into them. ( This theory is largely rejected today.) People are manipulated into believing what they are seeing. This theory started back in the 1920s
  • They tend to target younger and also older generation as they are more vulnerable and gullible than others.     
Two Step Flow 
  • This theory uses personal influence to affect the audiences behaviour. Information from the media moves in two distinct stages. The first stage is individuals (opinion leaders) who pay close attention to the mass media. The second stage is the opinion leaders pass their own interpretations in addition to the actual media content. 
  • It is like a filtered version of the Hypodermic Syringe theory. The media has been changed by other people before it get to the audience. An example of this is TV critics as they can change peoples opinion of something before they have even seen it. 
Uses and Gratifications Theory
  • Contrasts with the theories above, as it sees the public not as a sitting target for the world of media, but claims we use it to suit ourselves, interpreting it in ways that we like and that work for use.
  • Researchers Blulmer and Katz say tat individuals choose what they wont to see and believe what they want in order to create there own opinion. they use for Diversion, Personal Relationships, personal Identity and Surveillance.
The Reception Theory
  • Links the kind of person you are, your background and your own existing system of beliefs (gender, class, age, ethnicity) to the way you respond to media.
  • Reception theory argues that contextual factors influence the way a spectator views the film/television programme. Contextual factors include elements of a viewers personality as well as circumstances of lifstyle and broad social, historical and political issues.

Film Classifications


Film classification is very  important because it controls what certain age groups can see at the cinema and on film. The BBFC watch every single film before it is released so the can rate it a certificate. It protects under aged and vulnerable people from seeing any images or material that might disturb them.
Universal - Suitable for all                                                                                                                                                                              You cant possibly know what will and won't scare children but the U certificate is suitable for anyone aged four years and over. U films should have a positive moral frame work and provide reassuring view on violence, threat or horror.

Good examples of this are Monster House and Monster Inc.


Parental Guidance - General viewing but some scene's may not be suitable for young children.

PG's are suitable for any child without supervision from an adult. any child aged around  or older should be disturbed by any of the content. Parents should consider weather the content might upset the child it they are sensitive.

A example of a PG is Alice In Wonderland
  

Accompanied by an adult (12A) -Suitable for 12 years and over

The same criteria is used for 12 and 12A's. The material in general is suitable for children over 12 and the content may upset children under the age of 12. Also contains material that parents may find unsuitable for them.





The category 12A only exists in the cinema, once a film is released on DVD it will just be listed as a 12. You must be 12 and accompanied by an adult and aren't recommended to children under the age of 12. the adult has to use there own judgement to make sure its okay for there                 child to see. and this is why they must be accompanied by an adult.

 A Good example for 12 or 12A is Harry Potter films or The Dark Night.



Suitable for 15 years and older 


Nobody under the aged 15 is allowed to watch a 15 in the cinema. this includes buying and purchasing the DVD  or rent one from a shop. 15 rated films tend to have much more bad language compared to the lower certificates.

A example of a 15 is I Am Legend

Suitable for anyone aged 18 and over 


Like the 15 nobody under the age of 18 must watch an 18 in the cinema, purchase or rent an 18 from a store. The Human Rights Act means that adults are free to choose there own entertainment. Contains strong language and scenes of a sexual nature.

Example of this is Wanted



Can only be shown is specially licensed cinemas and shops.

Only people over the age of 18 are allowed to watch these film. The R stands for restricted. R18 contain sex or strong fetish material involving adults.